Bob Muglia, senior vice president of the Server and Tools Business at Microsoft Corp., today kicked off the 15th annual Microsoft® Tech•Ed conference by detailing the company’s strategy for Dynamic IT for the People-Ready Business (Dynamic IT). Dynamic IT builds on the company’s Dynamic Systems Initiative and ongoing Application Platform efforts to provide customers with the key areas of technical innovation necessary to make their IT and development organizations more strategic to the business.
Dynamic IT
In his keynote address, Muglia discussed the challenges IT professionals face, including the pressures of global competition and regulatory compliance requirements. IT professionals are also trying to determine how to take advantage of new technologies and computing approaches, such as mobile devices and Software as a Service (SaaS). In outlining Dynamic IT, Muglia identified four areas of technical innovation — spanning infrastructure, applications and business processes — that enable customers to address today’s challenges and to determine the best strategy to achieve more dynamic environments:
| • | Unified and virtualized |
| • | Process-led, model-driven |
| • | Service-enabled |
| • | User-focused |
Press release here
Keynote Kickoff Video
Just prior to the keynote was a pretty funny video featuring Christopher Lloyd, playing Dr. Emitt Brown and Bob as they go back in time 90 minutes prior to the keynote. Neowin has put the video up on youTube.
He then appeared on stage after entering with Bob in his Delorian.



More from the Keynote in the next post.
Posted
Jun 04 2007, 08:28 AM
by
Josh Phillips

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